About us

BrandReserve Co. is an audience + consumer context company at the intersection of culture, technology and storytelling. Our mission is to help brands gain a better understanding of the African consumer and audience.

We achieve this by scaling access to creativity, data, and content that accurately portrays the African consumer. We’ve also acquired an interest and partnered with companies that operate with a shared mission.

  • Consumer data & audience insights via ASKSOWETO
  • Amplifying African Culture through DAILYCPSL COMPANY
  • Brand storytelling through BLACK RIVER FC
  • Amplifying African leaders + voice through AWARESIDENCY

BrandReserve Co. (Media Services) is Africa’s largest digital media platform focused on amplifying African culture across the globe.  We unlock cultural insights for brands, helping them understand an underrepresented consumer and audience base.  We connect brands to consumer though our community led approach and unlock cultural insights in order to drive brand relevance. 

BrandReserve Co. is a global company built on local consumer insights, we offer a global point of view and execute with local relevance. From Johannesburg to Los Angeles, we contextualize the consumer/audience space for brand growth.



    Using consumer data & insight to unlock creativity and ideas remains central to our existence.

    Community & Audience Manager

    Khanyi Madubula

    We partner with brands in order to provide a consumer led approach to dealing with complex challenges

    Executive Director

    Trevor Ndlovu

    We work directly with consumer in understanding the ever evolving and changing spending

    Context Director

    Galebowe Mahlatsi

    Our team 04

    Editor in Chief

    Rudzani Netshiheni

    Brand Partnership Director

    Lebo Kgothadi

    Brand & Culture Executive (Conduit)

    Andile Masilela:

    Business Director

    Onthatile Morake:

    Chief Executive Officer

    Trevor Ndhlovu

    Chief Creative Officer

    Bogosi Motshegwa